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Create personalized shopping experiences that drive more sales
Make a product recommendation quiz using Formly's no-code platform.

Fully brand your form with colors, fonts, and logos and place them exactly where your audience is—on your website, in your emails, and beyond.
Product recommendation quiz maker FAQs
1. How do I use this product quiz template?
Start by selecting the ready-made product recommendation quiz template in Formly's no-code quiz builder. From there, you can easily customize the questions to match your product catalog, set up logic rules to recommend products based on the answers, and create compelling result pages that showcase recommended items with images and purchase links. It's the fastest way to launch a professional product finder tool without writing a single line of code.
2. What types of quiz questions work best in a personalized product recommendation funnel?
Effective product finder quizzes typically include questions about preferences, needs, budget, lifestyle, and use cases. For example, multiple choice questions about style preferences, rating scales for importance of features, and scenario-based questions about how they'll use the product. Mix different question formats to keep quiz takers engaged while gathering the information needed to make accurate recommendations. Keep questions focused and relevant to avoid quiz fatigue.
3. Can I customize my product recommendation quiz in Formly?
Yes! You can fully customize the design with your brand colors, fonts, and logo to create a seamless shopping experience. Beyond aesthetics, you can customize the recommendation logic to match your specific product catalog, add product images and descriptions to result pages, and even collect customer contact information for follow-up marketing. This makes it perfect for generating qualified leads while providing value through personalized product suggestions.
4. How do I set up the product selection logic?
Quiz creation is a breeze with Formly. In our quiz builder, you can create different recommendation outcomes and quiz results based on answer combinations. Map specific products or product categories to different answer patterns, and create detailed result pages for each recommendation. Include product images, key features, pricing, and direct purchase links. You can recommend single products for focused suggestions or multiple options to give customers choice while still narrowing down their options significantly.
5. Where can I publish my product recommendation quiz?
You can publish your online quiz anywhere your customers are! Embed it on your product pages, homepage, or dedicated landing pages. Share the direct quiz link on social media, include it in email campaigns, or add it to your checkout process to suggest complementary products. Whether customers are shopping on mobile or desktop, Formly's quizzes are fully responsive and provide a smooth experience across all devices.
You can even take advantage of Formly's integration with Google Sheets to streamline your workflow and connect quiz data to 3000+ apps and automation tools.
6. What can a Product Recommendation Quiz be used for?
E-commerce personalization – Help users find the right product based on their needs or preferences
Lead generation – Collect emails by offering personalized results
Onboarding tool – Recommend plans, features, or bundles to new users
Upselling & cross-selling – Suggest relevant add-ons or premium options
Educational guidance – Teach users about product differences through interactive content
Service or coaching matching – Match users to the best-fit program or coach
Event or workshop placement – Guide attendees to sessions that suit their goals or level
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